08 Sep Toy Like Me
Have you seen this? The Lottie Mia doll has been created in response to the Toy Like Me campaign and is the first to carry the official Loved by #ToyLikeMe endorsement.
“There are 150 million deaf and disabled children worldwide who have been waiting for positive toy box representation. Thanks to Lottie dolls, change is finally coming,” says Toy Like Me founder Rebecca Atkinson who wears hearing aids herself. “When I was growing up in the 80s, I never saw any deaf characters in toys, books or on TV. What does this say to kids? This Mia doll is my childhood dream come true. I’m so happy, I’m like a kid at Christmas! I hope it will help many deaf children grow positive self esteem to see their experiences included by the mainstream toy industry.” http://ow.ly/96yU30f0lmb